Loewe

The woman wearing LOEWE is so beautiful

The stories and characters from “Totoro”, “Hal’s Moving Castle”, and “Spirited Away” that once made us cry vividly appear on LOEWE’s bags and clothes, evoking the emotions we gained in the movie and reluctant to leave for a long time.

In addition, the “treasure hunt” activity that many adults and children are passionate about has added interactive fun to watching exhibitions. Each exhibition hall hides miniature animals waiting to be discovered.

LOEWE’s respect for art is also reflected in his care for craftsmanship, nature, and the female community.

Due to the impact of the epidemic, the LOEWE Foundation has provided funding for the struggling Ghibli Museum of Art for three consecutive years, which has led to a joint series of collaborations between LOEWE and Ghibli Studios due to their shared spirit of craftsmanship and traditional handicrafts.

Grass woven bags and bead string are designed to preserve the local handicraft culture and help local women become independent.

There are also classic elephant leather bags and grass woven bags, and the sales revenue is actively contributing to the protection of elephants.

In 2016, Jonathan Anderson founded the LOEWE Loewe Foundation Craft Award, which recognizes and rewards outstanding achievements in contemporary handicrafts worldwide. Works related to home furnishings, fashion, life, and art are also exhibited in the exhibition hall.

This small leather workshop, originating in Madrid, was also acquired by LVMH Group and went global due to its determination, favored by people with taste.

In the exhibition hall, the key steps of selecting, cutting, coloring, and assembling several classic bags, including PUZZLE, Gate Dual, Hamlock, Flamenco, Fold, and hundreds of impact and wear resistance tests, also demonstrate the steadfastness of LOEWE.

In its production process, there may be modern techniques involved, but the time and effort spent on making a bag and a handle is the best manual production.

LOEWE was born in Spain on the Iberian Peninsula, located in the tropical island rainforest. The warm and vibrant country also injected a lively atmosphere into LOEWE.

Flowing with such DNA, LOEWE has become the first luxury brand to make straw woven bags.

Sensory Spain: The exhibition hall takes us to the depths of the palm green forest, where colorful grass woven bags are woven from materials such as palm leaves, raffles, and elephant grass. Soft leather is also woven into pineapples, watermelons, and shell leather goods. Picasso’s traditional hand-painted ceramic bowls and vessels are decorated, allowing us to feel the beautiful touch of natural wildness brought into life.

Fun fashion also occupies a large proportion, and the Fashion Unlimited exhibition hall gathers various clothing designs created by Jonathan Anderson for the brand since his appointment in 2013, including red shoes, red skirts, pixel sets, copper jackets, metal and plastic dresses, and many imaginative designs that once surprised people during Fashion Week, presenting them one by one.

Related Posts

发表回复

您的电子邮箱地址不会被公开。 必填项已用 * 标注