Today, Chanel still maintains
Its traditional delicacy and classics,
But also constantly innovating,
Keep up with the times.
The brand continues Chanel’s design philosophy,
Many amazing new series have been launched,
Covering fashion, accessories, perfume
Multiple fields such as cosmetics.
Its fashion shows and advertising campaigns are also highly anticipated,
Becoming one of the benchmarks in the fashion industry.
When Old Buddha took over Chanel,
The whole brand has been diluted to rely only on perfume
Old brands of cosmetics and old hats that survive.
Karl’s innovative design
And respect for Chanel’s tradition,
Reshaped the brand image,
Make it the 21st century
One of the most influential and prosperous luxury brands.
After Chanel’s death,
The brand is taken over by a series of designers,
Until 1983,
The addition of Karl Lagerfeld,
Everyone calls him “Old Buddha”,
Chanel has just ushered in a new era of glory.
